Wednesday 14 August 2013

The truth about SEO


There are so many factors to consider when doing Search Engine Optimisation on a website.  The process is unfortunately a tedious one.  You will need alot of patience and a hugh amount of effort.  The SEO process requires constant maintenance to your website, and will always remain part of your ongoing marketing strategy. 

If your website is less than 6 months old you probably don't rank on Google's search engine, and you might become desperate to find a way to rank faster.  There are companies who try to sell you overnight success, remember that these companies are not interested in your companies success and the techniques used by these SEO companies will permanently harm your rankings on Google.  So ask yourself is top ranking for 2 or 3 months worth it?   Rather focus on healthy, recognised,  SEO methods. 

Here are a few basic SEO tactics to help you get better ranking:

1. Check for broken links.
2. Submit a sitemap using Google Webmaster Tools. - It is very quick and easy to do.
3. Monitor your sites load times.  A fast site will increase user satisfaction and this will help   
    improve your ranking.
4.  Rich content. 
5.  Create a website that clearly indicates to the end user what your core business is about.
6.  Use words in your website your user will find when searching for you.  
7.  Make your site as user friendly as possible, 
8.  Organic link building.

These are just a few ways to improve your ranking. 

Is there a way to, without using harmful techniques, speed up your site ranking on search engines?

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